Digi Bits

Friday, October 07, 2005

Banner Exchange

If you are looking for a great and inexpensive way to advertise as well as get your advertisement seen by thousands of web surfers than banner exchange can be a great strategy. Not only is it an inexpensive advertising option, it is can be extremely effective drawing thousands of visitors to your site.

A banner exchange program is extremely simple to participate in. All you need is to things, A banner to exchange with other web sites and your own web site to show participating members banners on. Its an extremely simple, but effective program.

First you need to create a banner. There are plenty of resources to create your banner . You can create a banner just using your out of the box Microsoft office tools or you can go for the professional approach. If you really want an extremely, professional, creative banner then look into buying a banner creation software program or have a graphic artist create one for you. Once you have that perfect banner that you are satisfied with all you need to do is join a banner exchange program.

There are many different banner exchange programs available. Some are free and loosly managed, while others are controlled tightly and cost a membership fee. You can decide to exchange banners with people that have similar sites than your or you can diversify and post your banner on sites that cater to a general audience. The choice is yours and experimentation will determine which choice is best. Many banner exchange programs will be able to give you statistics and tell you which banner is working the best for referrals. They are also able to control the content that is show on your site. So you don’t have to worry about adult banners or banners that advertise certain prescription medicines.

So if you’re looking for an inexpensive advertising idea, check out banner exchange.